What’s changing as Google My Business becomes Google Business Profiles?

Google recently announced that GMB was becoming GBP. Here's a snapshot of what's changing, and what isn't.

On November 4th, Google announced some important changes that may affect how flex workspaces claim, manage and engage with their listings on Google’s search results and Maps products.

Given that we help flex workspaces auto-update these listings (see here for when we recently introduced this time-saving automation), we wanted to quickly summarize what’s changing, and what’s not.

What is changing.

What is not changing.

Further reading.

We’d recommend checking out the official notice regarding the renaming, this great guide via the Search Engine Journal, and keeping an eye on the changelog regarding our Google Business Profiles automation for flex workspaces.

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